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wrong","en\u002Fchrome",{"previous":252,"next":253,"pause":254,"play":255,"goTo":256,"expand":257,"close":258,"readMore":259,"learnMore":260,"seeAll":261,"menu":262,"back":263,"share":264,"shareOn":265,"copyLink":266,"copied":267,"onThisPage":268,"minRead":269,"sources":270,"viewMore":271,"searchPosts":272,"allPosts":273,"all":274,"filters":275,"search":276,"searchClose":277,"searchPlaceholder":278,"searchSuggested":279,"searchResults":280,"searchNoResults":281,"searchLoading":282,"relatedTitle":283,"mainNav":284,"footerNav":285},"Previous","Next","Pause","Play","Go to item","Expand","Close","Read more","Learn more","See all","Menu","Back","Share","Share on","Copy link","Link copied","On this page","{n} min read","Sources","View more","Search posts","All posts","All","Filters","Search","Close search","Search DataGlass","Suggested","Results","No results for","Loading","More to 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Sellers meet them in many places: a marketplace listing, a sales deck, a news story, a LINE message. These guidelines show partners, press, customers and our own team how to use them, so the brand looks the same in every one of those places. If a use is not covered here, ask us before you publish.\"]","Introduction",[306,307],"company-brand-logo",{":download":308,":lockup":309,"caption":310,"title":311},"{\"consent\":\"By downloading our logos, you agree to our\",\"termsLink\":{\"label\":\"usage terms\",\"to\":\"#usage-terms\"},\"files\":[{\"label\":\"Lockup (SVG)\",\"href\":\"\u002Fassets\u002Fdg\u002Flogo\u002Flockup.svg\",\"filename\":\"dataglass-lockup.svg\"},{\"label\":\"Lockup, white (SVG)\",\"href\":\"\u002Fassets\u002Fdg\u002Flogo\u002Flockup-white.svg\",\"filename\":\"dataglass-lockup-white.svg\"},{\"label\":\"Mark (SVG)\",\"href\":\"\u002Fassets\u002Fdg\u002Flogo\u002Fmark.svg\",\"filename\":\"dataglass-mark.svg\"},{\"label\":\"Wordmark (SVG)\",\"href\":\"\u002Fassets\u002Fdg\u002Flogo\u002Fwordmark.svg\",\"filename\":\"dataglass-wordmark.svg\"},{\"label\":\"App icon (SVG)\",\"href\":\"\u002Ffavicon.svg\",\"filename\":\"dataglass-app-icon.svg\"}],\"doneLabel\":\"Download started\"}","{\"title\":\"The lockup\",\"body\":[\"The lockup is the mark and the wordmark together, at fixed proportions. Use it wherever there is room, such as a website header, a deck cover or a partner page. Download the files below and use them as they are. Never redraw, retype or rearrange the lockup.\",\"Use the dark wordmark on light grounds and the white wordmark on dark grounds. 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Keep it large enough that the tag, the pane and the line stay distinct.\"]","The mark at display size, in its own colours.","The mark",[313,326],{":items":327,":verdicts":316,"id":328,"title":329},"[{\"verdict\":\"do\",\"treatment\":\"plain\",\"part\":\"mark\",\"caption\":\"use the mark in full colour on light grounds.\"},{\"verdict\":\"do\",\"treatment\":\"reverse\",\"part\":\"mark\",\"caption\":\"use the mark in full colour on dark grounds.\"},{\"verdict\":\"dont\",\"treatment\":\"grayscale\",\"part\":\"mark\",\"caption\":\"turn the mark grey or one colour.\"},{\"verdict\":\"dont\",\"treatment\":\"busy\",\"part\":\"mark\",\"caption\":\"place the mark on busy patterns or photos.\"},{\"verdict\":\"dont\",\"treatment\":\"contrast\",\"part\":\"mark\",\"caption\":\"use the mark at low contrast.\"},{\"verdict\":\"dont\",\"treatment\":\"crop\",\"part\":\"mark\",\"caption\":\"crop the mark or let it bleed off the edge.\"}]","mark-dos","Dos and don'ts: mark",[331,332],"company-brand-how-to-section",{":columns":333,"title":334},"[{\"lead\":\"Do\",\"verdict\":\"do\",\"items\":[\"Use the files from this page, unchanged.\",\"Leave clear space of one wordmark height around the logo.\",\"Use the lockup where there is room, and the mark alone only where our name is already clear.\",\"Pair the logo with plain, factual copy.\"]},{\"lead\":\"Don't\",\"verdict\":\"dont\",\"items\":[\"Use the logo in a way that suggests we endorse your product or service.\",\"Combine it with your own logo to make a new mark.\",\"Use it in the name of a product, app, company or domain.\",\"Animate it, other than with our own motion.\",\"Use an old version of the logo, or one copied from a screenshot.\"]}]","How to use our logos",[336,337],"company-brand-colour-section",{":anchors":338,":body":339,":labels":340,":ramps":341,"title":342},"[{\"name\":\"DataGlass orange\",\"fill\":\"var(--color-site-primary-500)\",\"hex\":\"#FF7B16\",\"rgb\":\"255 123 22\",\"token\":\"primary-500\",\"usage\":\"The accent: a highlight, a heading as it appears, a link on hover. Never a button fill or a background.\"},{\"name\":\"Logo blue\",\"fill\":\"var(--color-site-secondary-500)\",\"hex\":\"#437DFB\",\"rgb\":\"67 125 251\",\"token\":\"secondary-500\",\"usage\":\"The data colour: the pane in the mark, and data in charts. Never body text.\"}]","[\"Two colours anchor the brand: DataGlass orange and logo blue. Both come from the mark and never change. Everything else is neutral: pure greys, from white to near black, carry the text, surfaces and lines. Orange is an accent that draws the eye to one thing at a time. Never use it to fill buttons or large areas.\"]","{\"copy\":\"Copy\",\"copied\":\"Copied\",\"hex\":\"HEX\",\"rgb\":\"RGB\",\"token\":\"Token\"}","[{\"name\":\"Orange\",\"steps\":[{\"step\":\"50\",\"hex\":\"#FFFAF3\",\"fill\":\"var(--color-site-primary-50)\"},{\"step\":\"100\",\"hex\":\"#FFF0DB\",\"fill\":\"var(--color-site-primary-100)\"},{\"step\":\"200\",\"hex\":\"#FFDCAF\",\"fill\":\"var(--color-site-primary-200)\"},{\"step\":\"300\",\"hex\":\"#FFC078\",\"fill\":\"var(--color-site-primary-300)\"},{\"step\":\"400\",\"hex\":\"#FF993E\",\"fill\":\"var(--color-site-primary-400)\"},{\"step\":\"500\",\"hex\":\"#FF7B16\",\"fill\":\"var(--color-site-primary-500)\"},{\"step\":\"600\",\"hex\":\"#F65E06\",\"fill\":\"var(--color-site-primary-600)\"},{\"step\":\"700\",\"hex\":\"#CD4507\",\"fill\":\"var(--color-site-primary-700)\"},{\"step\":\"800\",\"hex\":\"#A4370E\",\"fill\":\"var(--color-site-primary-800)\"},{\"step\":\"900\",\"hex\":\"#85300F\",\"fill\":\"var(--color-site-primary-900)\"},{\"step\":\"950\",\"hex\":\"#4A1606\",\"fill\":\"var(--color-site-primary-950)\"}]},{\"name\":\"Blue\",\"steps\":[{\"step\":\"50\",\"hex\":\"#F0F6FE\",\"fill\":\"var(--color-site-secondary-50)\"},{\"step\":\"100\",\"hex\":\"#DDE9FD\",\"fill\":\"var(--color-site-secondary-100)\"},{\"step\":\"200\",\"hex\":\"#C2DAFC\",\"fill\":\"var(--color-site-secondary-200)\"},{\"step\":\"300\",\"hex\":\"#96C3FE\",\"fill\":\"var(--color-site-secondary-300)\"},{\"step\":\"400\",\"hex\":\"#60A0FD\",\"fill\":\"var(--color-site-secondary-400)\"},{\"step\":\"500\",\"hex\":\"#437DFB\",\"fill\":\"var(--color-site-secondary-500)\"},{\"step\":\"600\",\"hex\":\"#325DF1\",\"fill\":\"var(--color-site-secondary-600)\"},{\"step\":\"700\",\"hex\":\"#2C48DB\",\"fill\":\"var(--color-site-secondary-700)\"},{\"step\":\"800\",\"hex\":\"#283CB0\",\"fill\":\"var(--color-site-secondary-800)\"},{\"step\":\"900\",\"hex\":\"#263888\",\"fill\":\"var(--color-site-secondary-900)\"},{\"step\":\"950\",\"hex\":\"#1B2452\",\"fill\":\"var(--color-site-secondary-950)\"}]},{\"name\":\"Neutral\",\"steps\":[{\"step\":\"50\",\"hex\":\"#FAFAFA\",\"fill\":\"var(--color-site-neutral-50)\"},{\"step\":\"100\",\"hex\":\"#F5F5F5\",\"fill\":\"var(--color-site-neutral-100)\"},{\"step\":\"200\",\"hex\":\"#E9E9E9\",\"fill\":\"var(--color-site-neutral-200)\"},{\"step\":\"300\",\"hex\":\"#D1D1D1\",\"fill\":\"var(--color-site-neutral-300)\"},{\"step\":\"400\",\"hex\":\"#B4B4B4\",\"fill\":\"var(--color-site-neutral-400)\"},{\"step\":\"500\",\"hex\":\"#9E9E9E\",\"fill\":\"var(--color-site-neutral-500)\"},{\"step\":\"600\",\"hex\":\"#848484\",\"fill\":\"var(--color-site-neutral-600)\"},{\"step\":\"700\",\"hex\":\"#595959\",\"fill\":\"var(--color-site-neutral-700)\"},{\"step\":\"800\",\"hex\":\"#353535\",\"fill\":\"var(--color-site-neutral-800)\"},{\"step\":\"900\",\"hex\":\"#1E1E1E\",\"fill\":\"var(--color-site-neutral-900)\"},{\"step\":\"950\",\"hex\":\"#0A0A0A\",\"fill\":\"var(--color-site-neutral-950)\"}]}]","Colour",[344,345],"company-brand-type-section",{":body":346,":sample":347,":steps":348,":weights":349,"caption":350,"family":351,"glyphs":352,"scaleLabel":353,"title":354},"[\"Inter Thai Loopless is our one typeface. A single family covers English and Thai, so both languages read as first-class. Headings are set at weight 500 and text at 400. Thai lines get more leading than English at every size, so the marks above and below a Thai line never touch the line next to it.\"]","{\"en\":\"Profit before vanity\",\"th\":\"กำไรมาก่อนตัวเลขสวย ๆ\"}","[{\"step\":\"h1\",\"spec\":\"64 \u002F 1.05, 500\"},{\"step\":\"h2\",\"spec\":\"48 \u002F 1.16, 500\"},{\"step\":\"h3\",\"spec\":\"30 \u002F 1.32, 500\"},{\"step\":\"h4\",\"spec\":\"22 \u002F 1.26, 500\"},{\"step\":\"h5\",\"spec\":\"18 \u002F 1.32, 500\"},{\"step\":\"p1\",\"spec\":\"17 \u002F 1.65, 400\"},{\"step\":\"p2\",\"spec\":\"14 \u002F 1.64, 400\"},{\"step\":\"meta\",\"spec\":\"14 \u002F 1.4, 400\"}]","[{\"label\":\"Regular\",\"weight\":400},{\"label\":\"Medium\",\"weight\":500},{\"label\":\"Semibold\",\"weight\":600},{\"label\":\"Bold\",\"weight\":700}]","Variable, weights 400 to 700, Latin and Thai","Inter Thai Loopless","Aa กข","Type scale, English then Thai","Typography",[356,357],"company-brand-gallery",{":items":358,"title":359},"[{\"label\":\"DataGlass lockup on the dark neutral\",\"logo\":\"lockup\",\"tone\":\"dark\"},{\"label\":\"Poster: campaign day placeholder\"},{\"label\":\"DataGlass mark on grey\",\"logo\":\"mark\",\"tone\":\"sunken\"},{\"label\":\"Photo: event booth placeholder\"},{\"label\":\"Merch: tote bag placeholder\"},{\"label\":\"Poster: workshop placeholder\"},{\"label\":\"Social: LINE cover placeholder\"}]","Gallery",[361,362],"company-brand-partners-section",{":body":363,"caption":364,"partner":365,"title":366},"[\"When DataGlass works with a marketplace, agency or brand, our lockup and the partner's logo sit side by side at the same height and equal visual weight, divided by a thin rule. Every partnership lockup needs our written approval before it is published.\"]","A partnership lockup: our lockup, a hairline, then the partner's logo at the same height.","Partner logo","Partnerships",[368,369],"company-brand-language-section",{":items":370,"moreLabel":259,"title":371},"[{\"title\":\"Writing our name\",\"modalTitle\":\"How to write DataGlass\",\"body\":[\"Write DataGlass as one word, with a capital D and a capital G, in every language. In Thai copy the name stays in Latin letters. The lowercase form belongs to the wordmark only.\"],\"items\":[\"DataGlass, not Dataglass, Data Glass, Data-Glass or DG\",\"Never translate or transliterate the name\"]},{\"title\":\"Products and features\",\"modalTitle\":\"Naming products and features\",\"body\":[\"Describe our features by what they do, in plain words. Don't invent product names that join your brand to ours.\"]},{\"title\":\"Marketplaces\",\"modalTitle\":\"Naming the marketplaces\",\"body\":[\"Shopee, Lazada and TikTok Shop are trademarks of their owners. Write their names as their owners do, and never suggest they endorse DataGlass beyond a partnership we have announced.\"]},{\"title\":\"Claims and numbers\",\"modalTitle\":\"Claims and numbers\",\"body\":[\"Every figure about results with DataGlass must come from a published customer story or from data we have published, and must name its source and period. Don't round up, combine or extend our figures.\"]},{\"title\":\"Partnerships\",\"modalTitle\":\"Describing a partnership\",\"body\":[\"Describe the relationship as it is: a customer, an integration or a programme. Ask us before you call it a partnership.\"]}]","Dos and don'ts: language",[373,374],"company-brand-contact",{":contact":375,":terms":376},"{\"title\":\"Contact\",\"body\":\"For brand questions, approvals, or a use this page does not cover, write to\",\"link\":{\"label\":\"hello@dataglasslabs.com\",\"to\":\"mailto:hello@dataglasslabs.com\"}}","{\"title\":\"Usage terms\",\"body\":[\"DataGlass Labs owns the DataGlass name, logos and the other marks on this page. By downloading or using them, you agree to these terms.\",\"You may use our marks only to refer to DataGlass and its products, and only as these guidelines describe.\"],\"items\":[\"Don't use the marks in a way that is misleading, or that suggests we sponsor or endorse you.\",\"Don't use the marks in your own product, company or domain names.\",\"Don't change the marks or combine them with other marks.\",\"We may withdraw permission to use the marks at any time.\"],\"outro\":[\"We may update these terms. The version on this page is the one that applies. Send questions to the address under Contact above.\"]}",{"title":378,"searchDepth":379,"depth":379,"links":380},"",3,[],"How to use the DataGlass name, logo, colours and type, with the logo files to download.",false,"md",{},"\u002Fbrand",{"title":289,"description":381},{"loc":385},"brand","vpOEojn2Cw_01K6AjVpD40uZZR6SsU6OPjz8bmDazJA",{"id":391,"categories":392,"domain":409,"extension":5,"fallback":410,"home":412,"industry":421,"meta":426,"pricing":427,"stem":439,"__hash__":440},"og_en\u002Fen\u002Fog.yml",[393,396,398,401,404,407],{"slug":394,"label":395},"profit","Profit",{"slug":397,"label":27},"pricing",{"slug":399,"label":400},"ads","Ads",{"slug":402,"label":403},"operations","Operations",{"slug":405,"label":406},"data-science","Data Science",{"slug":408,"label":48},"company","dataglasslabs.com",{"title":299,"description":411},"The decision engine for Shopee, Lazada and TikTok Shop sellers.",{"chart":413,"metrics":414},"Net profit, last 30 days",[415,418],{"label":416,"value":417},"Net profit","฿1.24M",{"label":419,"value":420},"Profit ROAS","3.4x",{"axis":422,"point":423},"Ad spend",{"label":424,"value":425},"Next baht still pays","+฿0.42",{},{"plans":428},[429,433,436],{"name":430,"price":431,"period":432},"Free","฿0","\u002Fmonth",{"name":434,"price":435,"period":432},"Standard","฿1,499",{"name":437,"price":438,"period":432},"Pro","฿2,499","en\u002Fog","63L8y4Lv8I2q3NvR26fMXU1sE9Wd7TZaz2l_tV6oZuo",[],1792785000930]