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Our Mission

Democratizing Data Science
for Thai SMEs

Transforming advanced optimization and experimentation techniques into practical, deployable workflows—enabling small businesses to make profit-oriented, data-driven decisions.

The Platform

What is DataGlass?

DataGlass is an AI-powered optimization platform for Thai online-selling SMEs that turns marketplace data into deployable actions across ads, campaigns, pricing, promotions, and inventory.

Sellers on Shopee, Lazada, and TikTok Shop receive plenty of operational data, but most of it is given as complex dashboards and reports. As a result, owners struggle with deciding what to change, when to change it, and how to avoid wasting budget or causing stock issues.

How It Works
DataGlass Pipeline Flow
The Problem

Three Structural Barriers

Thai SMEs face critical challenges when trying to scale profitably on marketplaces

Execution Knowledge Gap

Many sellers do not know what to optimize—ads, campaigns, pricing, inventory—or how to coordinate those decisions to improve results.

Fragmented Systems

Data and controls are split across platforms and ad systems, making it difficult to run consistent end-to-end optimization.

Tools Stop at Reporting

Most tools explain what happened, but they do not validate strategies, learn what works, or produce an executable plan.

Large enterprises solve this with analytics teams and agencies. SMEs often cannot justify agency models that charge costly monthly retainers plus a margin or revenue share.

Our Solution

Complete Autonomous Optimization

Three integrated layers that work together to plan, optimize, validate, and execute business growth

1
Core Engine

Decision Agent

The core intelligence engine that continuously monitors performance data and determines outcomes.

Ad budget
Campaigns
Pricing
Inventory
2
Validation

Experimentation

Built-in validation system that ensures actions are based on controlled tests.

A/B testing
Budget trials
Pricing tests
Impact
3
Intelligence

AI Copilot

Turns complex data into operational understanding without dashboard overwhelm.

Performance
Reasoning
Strategies
Impact
Market Position

Where We Stand

DataGlass fills a critical gap in the market—autonomous optimization accessible to SMEs

Competitive Positioning
DataGlass Competitive Positioning
Enterprise
Tableau, Power BI

High setup, reporting only

SME Tools
Zoho, Supermetrics

Easy setup, still reporting

Agency Model
aCommerce, Graas

Managed service, high cost

Opportunity
DataGlass

Autonomous optimization for SMEs