Integrations/TikTok Shop

TikTok Shop integration for ads, inventory, and profit decisions

Connect your TikTok Shop to DataGlass and turn live-stream sales, video ads, vouchers, and stock into daily Actions ranked by expected profit.

TikTok Shop
Status Live

01/Data

What data DataGlass uses

DataGlass ingests order economics, ads (video, live, and shop ads), vouchers, platform fees, and stock signals from TikTok Shop. Live-commerce velocity is modelled against profit, not just GMV.

  • Order economics — per-SKU revenue, fees, vouchers, shipping subsidies
  • Product catalog with TikTok-specific listing metadata
  • TikTok Ads (video, live, and Shop ads) — campaign, ad group, and creative-level data
  • Voucher and platform-funded discount records
  • Live-stream session sales and SKU velocity
  • Stock-on-hand and movement signals

02/Use cases

What sellers use DataGlass for on TikTok Shop

TikTok Shop's velocity makes spreadsheets obsolete. DataGlass models the format where decisions need to move at video-speed.

Manage TikTok Shop ad spend profitably

Daily budget recommendations per video and live ad based on true profit, not platform-reported GMV.

Calculate true TikTok Shop ROAS

See profit-after-ads on video and live campaigns, with platform fees, COGS, and vouchers deducted.

Catch margin-destroying discounts

TikTok Shop discounts move sales fast — and margin faster. DataGlass flags the ones that are losing money.

Rank SKUs for live and creator promotion

Prioritize SKUs for the next live or creator campaign by contribution margin and stock headroom.

Plan stock around live events

Project stockout risk against scheduled lives so you don't run out mid-stream on a hero SKU.

Prioritize actions before campaign days

Daily Actions ranked by projected profit, so the next TikTok Shop campaign starts decided.

03/Setup

How setup works

  1. 01

    Connect your TikTok Shop

    Authorize DataGlass through TikTok Shop's Partner API with OAuth-based access — no manual exports.

  2. 02

    DataGlass imports your marketplace data

    Orders, products, video and live ad data, vouchers, and stock are pulled automatically.

  3. 03

    The system runs diagnostics

    True-ROAS scoring per ad, margin-flagging per discount, and stockout-risk per SKU against live events.

  4. 04

    You receive daily recommended decisions

    Daily Actions ranked by projected profit, with one-click Deploy.

04/FAQ

TikTok Shop integration — frequently asked

Yes. DataGlass pulls video, live, and Shop ads data and models True ROAS including COGS, fees, and vouchers.

Yes. DataGlass deducts TikTok Shop fees, COGS, vouchers, and fulfillment to surface profit-after-ads — the number that determines whether the campaign was actually profitable.

Yes. Every discount is reconciled against per-SKU contribution margin so you see which discounts moved profit, not just GMV.

No. Authorization takes a few clicks and recommendations are written in plain language with the underlying math available when you want it.

Most sellers connect in a few minutes. Historic data backfills automatically.

Stop guessing. Start deploying.

Join the sellers using DataGlass to turn shop data into the next profit-maximizing action.