Shopee raised its fees on 4 August 2026 — how much more is your shop paying?

The 4 August 2026 schedule is the third Shopee Thailand commission revision of 2026, after 7 April and 1 June. Two things moved at once, and most write-ups only cover the first.

Every band that moved rose by exactly 2 points

Before VAT: a normal shop’s fashion rate went 14% → 16% and its general rate 13% → 15%; a Shopee Mall shop went 16% → 18% in both. VAT-inclusive, every one of those is a 2.14-point increase.

The programme discount disappeared

On the old schedule, shops on the free-shipping / coin-cashback programme paid 1.07 points less VAT-inclusive (1 point before VAT). On the new schedule they pay the same rate as everyone else — so their increase is 3.21 points, half again as large.

The small-seller discount survived

Shops on the small-seller rate still pay 1.60 points less VAT-inclusive (1.5 points before VAT) than the standard rate, before and after the change. Their increase is the same 2.14 points.

Device categories did not move

Mobile phones, tablets, laptops and desktop computers stayed at 7.49% VAT-inclusive on both schedules. A shop selling only those categories owes nothing extra.

How much the increase is, by shop type

Taking the general (FMCG / Lifestyle) band on a non-Mall shop as the reference, VAT-inclusive.

For each category i in your mix:

  extra_i = GMV_i × (new rate_i − old rate_i)

Total extra per month:

  extra = Σ extra_i

Blended increase in percentage points:

  blended = extra ÷ (Σ GMV_i) × 100

A normal (non-Mall) Shopee Thailand shop, not on the small-seller rate, with 330,000 baht of GMV last month.

• Commission on the old schedule: 47,829 baht. On the new schedule: 54,891 baht.
• Extra commission: 7,062 baht a month — a blended 2.14 points on 330,000 baht of GMV, or 84,744 baht a year at the same mix.
• Had the same shop been on the discounted-commission programme, its old bill would have been 44,298 baht, so the increase would be 10,593 baht a month — 3.21 points, and 127,116 baht a year.

1. 01Re-check which SKUs still clear their floor. A 2.14-point rate rise takes 2.14 points straight off contribution margin; anything that was thin is now thinner.
2. 02Recompute your break-even ROAS before touching bids. Break-even ROAS is 1 ÷ contribution-margin ratio, so it moved the moment the rate did — a campaign that was fine in July can be underwater in August at exactly the same ROAS.
3. 03If you were on the discounted-commission programme, re-evaluate it on its own merits. The commission discount that partly paid for it is gone; whatever traffic or ranking benefit remains now has to justify the cost by itself.
4. 04Decide between raising price and absorbing the change per SKU, not shop-wide. The categories that moved and the ones that did not are on the same shop.

What this calculator does not cover

• Commission only. Transaction fees, payment-channel pass-through, seller-funded vouchers, free-shipping subsidies and ads are all separate lines and none of them are in this number.
• Category mix is assumed stable. If your mix shifts month to month, run it again with the new split.
• Categories containing more than one rate are omitted, so a shop selling mostly in those categories cannot be modelled here.
• Rates change. This table is stamped with its effective date and the date we last checked it; verify against your own income statement before acting on it.

Related reading

• Recompute break-even ROAS after the rate change
• What are marketplace fees?
• What is contribution margin?
• Shopee fee structure in 2026